Extracts taken from Kineo’s white paper
A blended strategy enables organisations to provide an experience which orientates learners with walkthroughs and interactive maps. It may include:
- Face to face events
- Online materials and e-learning
- Supporting resources
- Virtual classrooms
- A range of web 2.0 approaches to extend value and impact
Show them that they made the right decision through:
- Strong and dynamic images of the organisation, often drawing on ad campaigns and other marketing and communications material
- Positive messages about the organisation
- Stories of personal growth and progression within the organisation
- Glowing endorsements from customers
Stories and examples from people who’ve recently joined and how they’re fitting in and succeeding.
For example, you may design the learning so that new starters can listen to (or see) staff reflecting on each of your key values. An employee could explain the importance of health and safety or customer service. You could also involve clients giving their views on what makes your organisation different and why they work with you.
Comments and reflections included in this approach should be as authentic as possible. These can been conveyed as audio, text and even video-based vox pops.
If induction is about anything, it’s about telling the story of the organisation. That doesn’t mean just recounting the history of when the organisation was started, when offices opened, and so on – though you’ll want to include this of course. It means telling the stories of what it’s really like to work here, how we get things done, how we make decisions, and what the culture is like in reality.
Don’t be afraid to include examples of where the organisation made mistakes, got things wrong and learnt from it. Induction is a time for honesty with your new starters, If they feel you’re sharing the ‘warts and all’ version of the organisation’s life story, it’ll build trust and sense of inclusion too.
We want to show the learner that each issue relates to them on a personal level, a business level and a customer level. Begin each module with a number of surprising facts and figures that show how big an issue, for example, Health and Safety is and the potential impact poor practice can have on staff and customers.
- Your career at ‘company’
- Pre-induction can bridge the gap between job offer and start date
- Buddy up the new starter with an exosting member of staff
- Have a jargon buster – access to a reference app to help understand acronyms
- Make it look and sound great – talk to your marketing and recruitment departments
- Provide opportunities to practice. At regular points throughout the scenarios the learner would be asked what they would do in this situation and provide the learner with a number of realistic actions to choose from.
Any good examples you’d like to share